Abstract

As a new economy of innovation, micro-economy is power of growth in the future society. Under micro-economic environment, college students are not only facing with serious employment situation but also having opportunities to start own business. College students choose micro entrepreneurship under the micro-economic environment, which adapts to the trend of social development and also benefits to breaking through the bottleneck of employment. According to the main characters of college students' entrepreneurship, the paper analyses four main entrepreneurship models which fit the college students. And as for the common questions of college students' entrepreneurship, the paper puts forward narrow anterior gradient theory, from which may provide a theoretical reference for one achieving success of entrepreneurship.

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