Abstract
This contribution examines the gendered aspect of the American response to the issue of peace in the Cold War. In 1949, the US government accused the Soviet Union of launching a ‘Peace Offensive’, designed to represent the Soviet Union as ‘peace-loving’ whilst painting the Americans as ‘warmongers.’ In recognition of the undeniable appeal of ‘peace’ as a rallying cry, the United States sought to re-define the term in such a way as to illustrate the difference between what East and West meant by their commitment to the cause of peace. American women's associations had a particularly active role in US efforts to counter the Soviet ‘Peace Offensive’. Leaders of US women's associations and policy-makers within the government were concerned that the ‘Peace Offensive’ specifically targeted women, on the basis of their special gendered interest in peace. They tried to convince women across the globe that Soviet-backed peace campaigns lacked sincerity and that women's special interest in peace was best represented by the United States.
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