Abstract

<p>System medialny Ukrainy jest jednym z istotnych elementów całego układu relacji publicznych, szczególnie w sferze politycznej. Pomimo dwóch wielkich zrywów społecznych na Ukrainie nie udało się zoptymalizować wpływu oligarchów na politykę. Wykorzystują oni media jako narzędzie prowadzonej przez nich gry politycznej. Hipoteza główna artykułu brzmi: system mediów jest zdominowany przez interesy oligarchów, którzy praktycznie w całości kontrolują system medialny.</p>

Highlights

  • The political system is riddled with the interests of the oligarchic clans

  • S ing the importance of the media in politics

  • they take the control over the media system which is considerably subordinated to their owners' interest

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Summary

The key players on the media market

The effort of showing the real ownership status of the media is made by the non-governmental organizations. With the support of international foundations, the Internet portals are created dedicated to this area exclusively, which contain the information on the owners of individual media groups and media themselves. With the support of international foundations, the Internet portals are created dedicated to this area exclusively, which contain the information on the owners of individual media groups and media themselves19 Basing on this information, we will present the general outlook of the Ukrainian media system, which, as it should be emphasized, is controlled by the oligarchic groups and oligarchs themselves. 19 Media Ownership Monitor Україна, http://ukraine.mom-rsf.org/ua/ukrajina/znakhidki/indikato ri/#!0b8b5e0d6c5da7f670e908ac65258a18, "Концентрація айдиторії ЗМІ", inf. S Source: Media Ownership Monitor Україна, http://ukraine.mom-rsf.org/ua/ukrajina/znakhidki/. The analysis of the information content will allow to distinguish the four owners (media groups) who control about 17,56% of the Internet media. 20 Media Ownership Monitor Україна, http://ukraine.mom-rsf.org/ua/ukrajina/znakhidki/indikatori/#!0b 8b5e0d6c5da7f670e908ac65258a18, "Індикатори ризиків плюралізму медіа", inf. 20 Media Ownership Monitor Україна, http://ukraine.mom-rsf.org/ua/ukrajina/znakhidki/indikatori/#!0b 8b5e0d6c5da7f670e908ac65258a18, "Індикатори ризиків плюралізму медіа", inf. of 10 III 2017

Potential of the influence of media groups and their owners on receivers
Television market
Radio market
Press market
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Full Text
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