Abstract
The paper examines the existence of market power in the respective pork and poultry (“white” meat) meat markets in Austria by means of the Johansen cointegration technique. The existence of market power in pork retail pricing is revealed. Poultry retail pricing is, however, found to be competitive. The result for pork is attributed to tradition and to the high pre-EU border protection rates. The paper also revealed the versatility of the Johansen cointegration technique as a tool capable of analysing both competitive and imperfect market situations. The paper recommends meat policy to be product specific rather than holistic.
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