Abstract

The continuous development and innovation of new media technology, not only provides development opportunities to colleges’ ideological and political education work, but also brings new challenges. It has become the current important topic colleges and universities’ ideological and political education work that how to use the new media technology reasonably. According to the current situation and problems of education work, this paper will analyze the new media’s influence on the ideological and political education work, and put forward the corresponding innovation measures.

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