Abstract

The blogosphere is a very broad concept that includes a large number of different sites where people present themselves, their lives, success and interests. From the point of view of the socio-psychological aspect, it is important to note that today for many young people a high rating on the Internet is much more important than real achievements in reality. This situation is dictated by a new type of earnings – the sale of advertising on accounts with high popularity. The object of the study was 300 students of universities in the South of Russia. Hypotheses: 1) there may be a relationship between the meaning-of-life orientations and the active behavior of young people in social networks; 2) the meaning-of-life orientations of young people, active and inactive in social networks, may differ in structure. During the empirical study, the following diagnostic methods were used: D.A. Leontiev’s Test of life orientations, A.A. Rean’s questionnaire “Motivation for success and fear of failure”, K. Zamfir’s method in A. Rean’s modification “Motivation of professional activity”. The results obtained in the course of the study can be used in the work of social educators, practicing psychologists, in the educational system of universities and colleges.

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