Abstract
Objective: The study aims to examine the influence of Technology on Business performance in marine fishing export companies of Sindh. Regularly, the demand for fish has been increasing but limited populations of fish create problems for demand and supply. Methodology: Primary data has been collected with the help of the adopted questionnaire and the respondents of this study were both upper-level management and lower level of marine export companies, which are operating in Karachi, Pakistan. A total of 190 questionnaires were distributed but only 150 were filled by responded with a response rate of 79%. The gathered data was analyzed through various statistical techniques such as Factors Analysis, Confirmatory Factor Analysis, Reliability Analysis, and Structural Equation Modelling in SPSS and AMOS. Findings: The present study revealed that Information sharing partially mediated the relationship between Technology and Business Performance. Implications: Based on these results, it is recommended to the top management export companies to take notice of the latest technology and incorporate it into their future policies and practices for better result in marine export in the future from coastal areas of Sindh, Pakistan. Novelty: Firstly this study gives insight to Information sharing as a mediator between Technology and Business Performance, unlike previous studies which verified the direct relationship between Technology and Business Performance. Secondly, as far as our information no research has been conducted on marine export firms, which are operating in Karachi, Pakistan. Keywords: Technology; business performance; information sharing; marine fishing
Highlights
Business performance has been influenced and output enhanced through the use of the latest Technology [1]
BP= Business Performance, TECH= Technology and, IS= Information Sharing The bootstrapping for the indirect path in structural equation modeling (SEM), illustrated by ( Table 5), and the author of this study found this path significant (β =0.043, p-value=0.017)
We studied the role of Information Sharing as a mediator between the Technology and Business Performance of marine fishing export companies in Sindh, Pakistan
Summary
Business performance has been influenced and output enhanced through the use of the latest Technology [1]. The role of technology on cost reduction and improved Business process efficiency cannot be Junejo & Kazi / Indian Journal of Science and Technology 2020;13(32):3320–3326 ignored. The fishing sector plays an important role in the economy of Pakistan; with a share in GDP of 0.4 percent and contributes great addition into export earnings as per the Economic survey of Pakistan (2017-18). It is the main source of food and income for the coastal areas of people. The bulk export comprises shrimp about 66 percent of the total export (Economic Survey of Pakistan 2017-18)
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