Abstract

University students are considered a high-risk demographic with financial instability due to a high propensity towards funds to pay for education. This study explored the effects of the theory of planned behaviour; Attitude (financial attitude), Subjective Norms (financial literacy), and Perceived Behavioural Control (financial knowledge and skills) on financial management behaviour among public university students. All data were collected via a convenient sampling method by using a questionnaire with a total of 363 respondents to examine the alternative hypothesis. The results obtained in this study indicated that Attitude (financial attitude), Subjective Norms (financial literacy), and Perceived Behavioural Control (financial knowledge and skills) positively and significantly influenced financial management behaviour among students. As such, this study could be a useful source of information for the creation of a financial management syllabus, especially in higher education.

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