Abstract

Ideological and political education is the core link of the teaching management in colleges and universities. In educational activities, ideological and political quality of college students should be put in the first place. Under the new situation of social transformation, all kinds of social problems appear at the same time, has brought unprecedented clash of civilizations and cultures. History and reality, tradition and modernity, the local culture and the multiple factors of Western civilization, it may bring about the confusion and fuzzy phenomenon of political belief, value orientation and so on. With the development of the socialist market economy and the deepening under the background of the reform and opening-up, with a variety of ideological and cultural environment of mutual agitation, college students are influenced by all kinds of ideology and culture, and the ideological and political education of college students are facing severe challenges. For this kind of situation, analyze the solution of the challenges and explore the ideological and political education, further strengthening and improving the ideological and political education of university students in the new era is a major and urgent strategic task, which has great and far-reaching strategic significance.

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