The impact of user entrepreneurship mode on entrepreneurship performance

Abstract

This paper discusses the formation process of user entrepreneurship model and its impact on entrepreneurship performance with the case of private cinema. At the same time, use the performance of specific cases to summarize and summarize how the user's entrepreneurial ability and entrepreneurial intention affect the formation path of the entire process of the user's entrepreneurial model, and complete the impact on entrepreneurial performance under the role of relevant variables. The research shows that high user entrepreneurial ability and entrepreneurial willingness promote the formation of independent user entrepreneurial model, and promote the transition from survival performance to growth performance in the process of both increasing, that is, independent user entrepreneurial model promotes the transition from user entrepreneurial survival performance to growth performance. Finally, user entrepreneurship can improve innovation performance and promote the innovative development of private cinemas through personalized design of product portfolio, diversified development of profit methods, and networked embedding of product and service innovation capabilities.