Abstract
Enterprises must develop and implement effective strategic measures to achieve sustainable development. This entails evaluating corporate performance, understanding the impact of sustainable development strategies on corporate performance, and implementing such strategies. The article proposes eight critical countermeasures to foster harmony and sustainable development among humanity, nature, the economy, and society: innovation-driven initiatives, green development practices, social responsibility initiatives, talent cultivation programs, collaborative cooperation efforts, sound financial management, brand-building endeavors, and effective information management.
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