The impact of business intelligence system (BIS) on quality of strategic decision-making

Abstract

This study aims to investigate the impact of Business Intelligence Systems (BIS) on the quality of strategic decision-making in top-level management. The independent variables in this study are Data Quality, Data Visualization, and BI Management, while the dependent variable is the Quality of Strategic Decision-Making. Additionally, the study explores the moderator variable, BI Scope, to further understand the relationship between BIS and the quality of strategic decision-making. By providing valuable insights into the relationship between BIS and the quality of strategic decision-making, this study contributes to the existing body of knowledge on business intelligence and strategic decision-making. The findings show that BI Management, BI Scope, Data Quality, and Data Visualization have substantial and favorable correlations with the quality of strategic decision-making. Effective BI Management techniques contribute to higher decision-making quality, emphasizing the necessity of BI resource management. The study also underlines the importance of BI Scope as a moderator variable, demonstrating its impact on the connection between BI and quality of decision-making. In addition, the research shows that Data Quality and Data Visualization have a considerable influence on strategic decision-making quality. Using effective visualization tools and ensuring high-quality data improves the results of decision-making processes. The interaction impact between BI Scope and Data Quality, on the other hand, was determined to be non-significant.