Abstract

The gender stereotyping of entrepreneurship Professors Jennings and Tonoyan distill prior research and chart avenues for future research. In two prior Open Access Government articles, Dr Jennifer Jennings from the University of Alberta and Dr Vartuhi Tonoyan from California State University, Fresno, shared findings from their research (with collaborator Dr Robert Strohmeyer from the University of Mannheim) on how sex-based labour market segregation affects women’s perceptions of entrepreneurship and innovativeness as entrepreneurs. Here, they summarise key takeaways from their review of the academic literature on the gender stereotyping of entrepreneurship.

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