Abstract
Hitherto, the travel distribution role has been performed by traditional outgoing travel agents , tour operators and incoming travel agencies. They were supported by computer reservation systems, global distribution systems (GDSs) or tour operators’ videotext systems (or leisure travel networks). These traditional electronic tourism intermediaries (eMediaries), particularly GDSs, progressively consolidated their position. The Internet created the conditions for the emergence of new eMediaries, based on three ePlatforms, namely the Internet, interactive digital television and mobile devices. New eMediaries include a wide range of organisations including suppliers (e.g. airlines, hotels etc) selling direct on the Internet by allowing users to directly access their reservation systems; web-based travel agents; Internet portals and vortals, and auction sites. The expected proliferation of Digital TV and mCommerce will gradually intensify competition further. As a result, traditional eMediaries must reengineer their business processes in order to survive and remain competitive. This exploratory research identifies experts’ opinions on the future of both new and traditional eMediaries as well as the evolution of their business models.
Talk to us
Join us for a 30 min session where you can share your feedback and ask us any queries you have
Schedule a callDisclaimer: All third-party content on this website/platform is and will remain the property of their respective owners and is provided on "as is" basis without any warranties, express or implied. Use of third-party content does not indicate any affiliation, sponsorship with or endorsement by them. Any references to third-party content is to identify the corresponding services and shall be considered fair use under The CopyrightLaw.
