Abstract

Taiwan has actively promoted the concept of ‘cultural and creative industry’ since 2002. While industry, government, and academia have actively invested resources, policies and developmental directions still have many uncertainties in production, government and education. As a result, the focus of industrial design of cultural and creative products, is difficult to forecast regarding the direction of future developments. This study uses a semi-structured interview method to research the commonality of Taiwan’s cultural and creative products perceptions and development. This will facilitate an understanding of the challenges and future trends in the development of Taiwan’s cultural and creative products from the perspective of industrial design. After interviewing experts, we see how Taiwan’s cultural and creative products are not only limited to product design issues, but also an integration of production, manufacturing and service ideas of the entire system. Due to advanced technologies, the digital convenience of information dissemination , and prevalence of cultural interactions, the development of cultural and creative products with ‘common and integrated’ characteristics will become a trend in the future. It will be apparent that future research on cultural and creative products should have added emphasis on cultural integration.

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