Abstract

The research comes to solve the extent of influence that can be caused by the fit strategies to business ethics for quality management over the approach to the competitiveness. The objectives of the study are as follows: - Identify the trends and qualitative dimensions of the principles of business ethics and the possibility of support and to be assigned in the application process. - Diagnosis of ethical principles and qualitative dimensions that influence improving the competitiveness of the fit direction. Despite this the study being a theoretical study, trying to reach a preliminary step to a scientific concept of dimensions of quality and ethical principles as its foundation, and finally propose a model to study “ The Fit ” between Axis the qualitative and moral. Importance conclusions more : There is a need to link the central business ethics and the approach to Quality management, or to say that there is a missing link between the two Axis, can be achieved through the Integral framework towards achieving the "The Fit" between the two Axis, which is an important pillar in the work, objectives and plans required to improve the performance and competitiveness. While the Recommendation that: the study proposes the, "the fundamental principles of business ethics of the “Total Quality Management" based on proposals theoretical frameworks to the approaches of selective business ethics and the human rights entry and the theory of distributive justice and the single entry and then the virtue entry and ethics.

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