The Existing Problems and Suggestions for the Ethnic Village Tourism: A Case Study of Dong Village in Zhaoxing

Abstract

Along with the improvement of economic income and education level of Chinese residents, cultural tourism is developing vigorously. In the face of the double-edged sword of tourism, how to find a balance between tourism development and cultural protection and inheritance, and not be harmed by this sword, is an important topic of academic research. At present, minority rural tourism has gradually become the entry point of rural revitalization in minority areas. With the development of economy, ethnic villages in different stages of tourism development have different status quo in the inheritance and protection of ethnic culture. Taking the opportunity of rural revitalization, Qiandongnan Prefecture, Guizhou Province pays attention to protecting and inheriting local intangible cultural heritage in the process of developing rural tourism, integrates local intangible cultural heritage, local conditions and customs into cultural tourism, and drives the development of tourism through cultural elements. Whether the development of tourism in ethnic villages is conducive to the protection and inheritance of ethnic culture, this paper proposes a path of integrated development of the two, in order to improve the existing problems and provide a reference for the development of village tourism in Dong villages in the future.