THE ESSENCE AND TYPES OF TOOLS FOR ECONOMIC PROTECTION OF THE ENTERPRISES IN INTERNATIONAL ACTIVITY

Abstract

Purpose. The action of the tools for economic protection of the enterprise is aimed at ensuring the state of economic security, characterized by the absence of threats to the external and internal environment. In the context of globalization and development of international economic relations, protection of economic interests and processes of enterprises is aimed at maintaining its stable function, protection of intellectual property, guaranteeing the inviolability of property, protection of information and interests of stakeholders in general and more. This determines the activities to ensure the independence of the enterprise in conducting production and economic activities and management decisions. This involves the use of tools for economic protection of the enterprises. Economic practice has developed a number of tools for economic protection of the enterprise, which can be classified according to several essential features. In the context of international activities, they may have different levels of efficiency. Thus, knowledge of the nature and types of tools for economic protection of enterprises is important to ensure the effectiveness of their use in international activities. Design/methodology/approach. Methods of induction, deduction, and theoretical generalization, observation, description, formalization, systematization and explanation methods were used for the formation of classification features and their inherent types of instruments ofr economic protection of enterprises. Findings. According to the definition, the tools for economic protection should be considered as the means of preserving the autonomy of the enterprise, the development of the identity of its production, economic and international economic activities, meeting the needs and interests of stakeholders who, through the implementation of a set of actions that optimize management processes, harmonize the financial condition of the enterprise, which contribute to the development of international relations. Originality/value. In order to systematize and increase the effectiveness of the use of tools for economic protection in international activities, formed a classification on the following grounds: direction of influence (tools of direct and indirect influence), duration of action (strategic and tactical tools), period of validity (single, recurring, long-term instruments), the way to influence the economic threats of the enterprise (tools for prevention, neutralization, elimination of threats), the nature of the impact (financial, marketing, information, production and technological, sales, intellectual and personnel, regulatory tools, etc.), ways of influencing the management system on the managed (planning, organizing, motivation, controlling and regulation). Practical implications. Knowledge of the nature and types of tools for economic protection of the enterprises in international activities creates a convenience for representatives of enterprise management to identify prospects for their use. This is the acceptability of the tools for economic protection of enterprises, assessment of potential costs for their use in international activities, etc., which allows us to obtain the results of their use and compliance with the level of their effectiveness.