Abstract
Greenwald and Banaji (1995) introduced the concept of implicit self-esteem a little over ten years ago. To properly celebrate its tenth birthday, I briefly review the literature on implicit self-esteem. Specifically, six different issues are discussed. First, the relation between implicit and explicit self-esteem is scrutinised. Second, the effects of different levels of implicit self-esteem on various aspects of psychological functioning are described. Third, recent evidence on the determinants of implicit self-esteem is presented. Fourth, I describe research aimed at boosting implicit self-esteem. Fifth, the area of implicit egotism and its effects is discussed. Finally, I describe research on the consequences of different combinations of implicit and explicit self-esteem. (Netherlands Journal of Psychology, 62, 19-25.)
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