Abstract

This study adopts the Theory of Planned Behavior (TPB) framework to examine the effect of the government-initiated Entrepreneurship Student Program (ESP) on the entrepreneurial intentions and behavior of students. In addition, the research also examines the market information adequacy and standard psychological components of TPB, namely attitude, subjective norms, and perceived behavioral control as predictor variables. Data are collected from 208 university students in Semarang, Indonesia, with the Partial Least Squares - Structural Equation Modeling (PLS-SEM) technique employed for analysis. The result shows that ESP and the adequacy of market information directly influence the entrepreneurial behavior of Indonesian students, while the influence of attitudes and perceived behavior control is mediated by entrepreneurial intention. In conclusion, this study implies that ESP can be considered effective in preparing and facilitating entrepreneurship among university students, therefore the government needs to consider increasing its availability to cover a larger number of universities in Indonesia.

Highlights

  • Unemployment among university graduates has been identified as a serious problem in Indonesia, thereby leading to the initiation of the Student Entrepreneurship Program (ESP) by the Ministry of Education to facilitate, train and financially support them to run new business ventures

  • The result shows that ESP and the adequacy of market information directly influence the entrepreneurial behavior of Indonesian students, while the influence of attitudes and perceived behavior control is mediated by entrepreneurial intention

  • This study aims to examine the effect of the Student Entrepreneurship Program (ESP) and market information on the entrepreneurial intentions and behavior of students, within the framework of the Theory of Planned Behavior (TPB)

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Summary

Introduction

Unemployment among university graduates has been identified as a serious problem in Indonesia, thereby leading to the initiation of the Student Entrepreneurship Program (ESP) by the Ministry of Education to facilitate, train and financially support them to run new business ventures. Based on the above background, this study aims to analyze the repercussion of ESP on student entrepreneurial behavior in Indonesia while controlling the effect of market information adequacy, within the framework of the Theory of Planned Behavior (TPB). The study is expected to fill the gap in the effectiveness of ESP in fostering entrepreneurial intention and behavior among university students in the Indonesian context. It can provide insight into the effectiveness of ESP in Indonesia, and enrich the literature on similar programs by encouraging entrepreneurial behavior among students

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