Abstract

This study aimed at exploring the effect of using digital educational content based on learning styles (auditory, visual kinesthetic) on academic achievement and motivation towards learning for students enrolled in the " Design and Production of Educational Materials" course at Al al-Bayt University. The study adopted a quasi-experimental design where it was conducted on (136) male and female Class Teacher students at Al al-Bayt University, and who enrolled in two sections in " Design and Production of Educational Materials" course in the first semester of the academic year 2021/2022. The two sections were randomly divided into two groups: the experimental group was taught by using digital educational content, while a control group taught by using the traditional methods. To achieve the objectives of the study, an achievement test and a motivation scale were developed and validated by the researcher before being administered to the study groups. The data were analyzed using covariance analysis (ANCOVA) to test the significant differences in group means. The results showed that the use of digital educational content based on learning styles had a positive impact on academic achievement and motivation towards learning for students. The study also revealed that students who preferred different learning styles (auditory, visual or kinesthetic) greatly benefitted from digital educational content based on learning styles.

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