The effect of schizotypy on the relationship between women's red clothing and perceived sexual interest

Abstract

ObjectiveRed may increase perceptions of sexual intent and the sexual attractiveness of women. As such, red is purported to serve a function in sexual attraction, although findings have been mixed. Individual differences in observers can affect the perception of sexual intent. One of these individual differences (i.e., sub‐clinical schizotypy) has not been investigated in relation to the perceived sexual intent of women wearing red, hence this was addressed.MethodThis study involved 72 men and 144 women, recruited to complete an online survey. Participants completed a schizotypy symptom scale, and rated women wearing red and green dresses on sexual desire, sexual receptivity, and sexual attractiveness.ResultsIn line with the hypothesis, increases in schizotypy scores were associated with increased perception of sexual interest (summed ratings of sexual desire and sexual receptivity) for the model wearing the red dress more so than the green dress. However, no main effect of colour was observed.ConclusionsIndividuals high in schizotypy showed an exaggerated perception of sexual interest for women wearing red, implying that intentionality biases in schizotypy could be extended to the perception of sexual intent. The effect of colour on sexual intent perception may be dependent on measurement of individual variation.