Abstract

Wayanad, the green paradise of Kerala, is located in the Southern most part of the Deccan Plateau. Wayanad, where , majority of the population completely depend on agriculture for their livelihood, has been facing a high magnitude agrarian crisis in the last few years. This district has witnessed a number of farmer suicides and as a result of this; farmers are forced ato look our for some additional source of livelihood along with agriculture. Having a remarkable image of a beautiful tourist destination, the government of Kerala has identified Wayanad as a Tourism District and tourism is an emerging sector here. The scenic beauty, exotic landscape and rich heritage sites of Waynad offer several opportunities for a 360 degree tourism expansion in the district. Considering the district wise foreign tourist arrivals, Wayanad shows the highest variation among other districts of Kerala in the last few years. In a fast urbanising country like Kerala, places such as Wayanad is one of the few Indian districts which still retain its charm as a rural district. It is not swept by mindless urbanization like many other regions of India. Of course, this unique characteristic gives enourmous tourism potential to the place. Keeping in view the distinctive features of Wayanad, especially the natural attractions and the indigenous culture, a sustainable tourism model can be an effective alternative to offset the agrarian crisis of the district. The present scenario of host community participation in th various facets of tourism in Wayanad is intensively studied in this paper. It aims at proposing concrete ways in which the benefits from tourism can be channelized productively to uplift the affected sections of society facing agrarian crisis in Wayanad.

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