Abstract

With the advent of the era of mass tourism, rural tourism has received increasing attention from tourism-related personnel, such as the wide application of Internet, cloud computing, and big data technology, making it possible to build a development path for rural tourism based on the background of big data. The purpose of this paper is to study the development path and data mining mode analysis of rural tourism under the background of data and propose a clustering integration algorithm. The article gives an overview of the fit relationship between rural tourism and big data. This paper takes the farm tourism data in area A as the research object and through the data analysis of the rural tourism development path using the clustering integration algorithm; it explores the effectiveness of the clustering integration algorithm in the construction of the rural tourism development path. The experimental results show that compared with the traditional rural tourism development model in 2020, the tourism revenue in 2021 will increase by more than 300,000 yuan.

Highlights

  • In recent years, with the development of social economy, people’s quality of life has undergone earth-shaking changes, and the proportion of tourism consumption in people’s daily expenditure is increasing

  • The results show that the proposed multiobjective particle swarm optimizationgenetic algorithm (MOPSOGA) reduces the number of iterations by 51.6% compared to the traditional GPSR-BB algorithm, and it has better reconstruction performance [6]

  • This paper studies the development path and data mining mode analysis of rural tourism under the background of big data and proposes a clustering integration algorithm in the field of big data mining

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Summary

Introduction

With the development of social economy, people’s quality of life has undergone earth-shaking changes, and the proportion of tourism consumption in people’s daily expenditure is increasing. This has greatly increased the employment rate of the tourism industry, which plays a pivotal role in the country’s economic growth. As its name implies, is a kind of tourism activity developed in rural areas with the support of agricultural industry. The development of rural tourism makes people have new ideas about tourism resources and promotes the rural economy and promotes the progress and construction of rural social civilization

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