The Cultural Exchange between China and Korea under the Network Media Environment

Abstract

With the popularization of network media, it has changed the current structure of cultural communication, and also made cross-border cultural exchanges enter the digital era. Cultural soft power has become an important indicator of the development of countries in the world. South Korea is one of the countries representing the strategy of cultural soft power in the world. In the 21st century centered on globalization and informationization, “Korean Current” has brought great development to Korea. At the same time, it has brought great influence to China. This paper takes the cultural exchange between China and Korea as the research object. Firstly, from the perspective of network communication, this paper analyses the cultural trade between China and Korea under the network media environment. Then this paper analyses the influence and function of network media on cross-border cultural exchanges between China and Korea. Finally, some suggestions are put forward.