The changing performance of inbound tourism under the fluctuation of the Renminbi exchange rate

Abstract

In the context of the information age in the post epidemic period, China's inbound tourism is increasingly recovering, and related tourism products are gradually coming into the view of foreign consumers. The development of tourism is an important way to promote international relations and improve international influence, while the exchange rate plays an irreplaceable role as one of the important influencing factors of international trade. In addition, the exchange rate reflects the price conversion index between the two countries can effectively explain the international economic situation and the continuous reform of the exchange rate system on China's foreign exchange market has caused different impacts, the exchange rate fluctuations of the RMB may be outside the part of the population with the intention of coming to China to cause a certain impact. In order to explore the impact of exchange rate fluctuations on the inbound tourism industry, this paper combines the background of the post-epidemic period with a view to empirically analysing the issue through macro data, and then exploring the changes in China's inbound tourism market under the fluctuation of the RMB exchange rate from multiple perspectives, as well as the transmission mechanism of exchange rate fluctuations on the inbound tourism market. Ultimately, it will provide certain reference value for the Chinese government and the related tourism industry, so as to effectively promote the development of China's tourism industry and improve China's international influence.