Abstract
The Canadian Forest Service (CFS) has set new goals and priorities in its Strategic Plan 20032008, re-examining the knowledge it creates and the ways in which that knowledge is created. This is in line with the Government of Canada's pursuit of a global strategy for Canadian science and technology, supporting more collaborative international research at the frontiers of knowledge. Also, with the Canadian forest industry facing new and non-traditional competitors and repositioning its product mix, CFS is encountering increased expectations from its external partners, clients and stakeholdersas the primary forest research agency in the country and the main federal body ensuring the competitiveness of the industry. CFS is, therefore, re-defining its role as the leading player in the Canadian forest sector by re-evaluating how it does business. CFS will spearhead the development and implementation of a new national forest S&T agenda, becoming Canada's premier source of authoritative, value-added forest information. It will also champion Canadian forest interests and expertise internationally while strengthening national consensus on Canadian forest policies and programs and advocating Canada's forest agenda within the federal government. To this end, CFS will attract and support talented personnel by creating a workplace conducive to creativity. Key words: Strategic Plan, global S&T strategy, non-traditional competitors, product mix, value-added forest information
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