Abstract

ABSTRACTThanks to the sociotechnical capabilities of the Internet, readers, young and old, have been able to establish a vibrant community centered on a shared love of Young Adult novels. On YouTube this community is known as BookTube; here readers review, critique, and endlessly discuss Young Adult books. Within this community there are several popular BookTube “celebrities” who function as boundary spanners—connecting everyday readers to authors and publishers. This innovative use of social media by Young Adult readers has helped to create a community that transcends the isolated and solitary boundaries usually associated with reading.

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