Abstract

The article, based on online observation data, analyzes the activities of Orthodox bloggers in modern Russian society in the conceptual framework of the theories of secularization, post-secular society and the mediatization of religion. The authors identify the main areas of activity of Orthodox bloggers, specify the forms of their interaction with official confessional mass media, assess the impact of the COVID-19 pandemic on the information policy of the Russian Orthodox Church. After the COVID-19 pandemic, information policy is being liberalized and restrictions are being lifted from the online activities of proactive Orthodox clergy looking for new approaches to the external and internal mission of Orthodoxy. There are two main directions of Orthodox blogging: catechetical and educational; the formation of public opinion in the circles of the Orthodox clergy and the affirmation of the value of social solidarity. In the first case, the modernization of the social practices of the clergy is expressed in introducing the audience of “new media” to religion and educational influence on it, in addition to the usual examples of bilateral interaction, in the second — in increasing the authority of the clergy-bloggers as media personalities and the opportunity to use near-church sites for informal public control over the activities of the church leadership. As a result of the activity of active blogger priests, a network environment of assistants, volunteers and consultants (IT specialists, psychologists, lawyers, etc.) arises around parishes, hierarchical organizations in their essence.

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