Abstract

This article explores how young people – for whom issues of identity are particularly salient – conceive of the new opportunities for self-expression provided by digital media technologies. In-depth interviews were conducted with 24 ‘digital youth,’ ages 15–25, who were highly engaged in at least one form of digital media activity at the time of their interview. Participants were presented with a hypothetical scenario designed to probe their conceptions of identity, both online and offline. The themes identified in the interviews are organized into a conceptual framework that summarizes the strategies young people use to reconcile the tension between multiplicity and consistency in a networked era. The framework comprises four ‘spheres of obligation’ – to self, interpersonal relationships, online social norms, and broad community-level values – that function as implicit limits on self-multiplicity. Participants varied in the weight they gave to each sphere when deciding how to express themselves in this networked era.

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