Abstract

The purpose of this study is to investigate the impact of the tax burden on the travel agencies in Greece as compared to the corresponding effect of taxes on the travel agencies of the competitive countries, Spain, Italy, Croatia, Malta, Cyprus and Turkey. The aim of this paper is to reveal the impact of taxation on the tourism sector of Greece in relation to the travel agencies of the competitive countries. A primary research was conducted in the travel agencies of Athens metropolitan city. The results of the research showed that the gross sales increases with a decreasing trend in the years 2014–2016. Furthermore, package tours sales are falling with the highest decrease being recorded in external package tour sales (-6.17 %). The sales of internal package tours record a decrease of 1.44 %. The Greek travel agencies believe they have financial losses and competitiveness decline because of the increase in income tax and Value Added Tax (VAT). They consider that have experienced a fall of approximately -53.33 % in gross sales, as a results of losses from Cyprus, Turkey and Spain. However, the Greek travel agencies appreciate that the level of their competitiveness (based on the differences in income tax and VAT rates) is the lowest in relation to the aforementioned competitor countries, assessing the most competitive travel agencies to be those of Cyprus, Turkey, Spain, Croatia, Italy and Malta. The limitations of this work include the issue of fiscal policy which focuses on and explores the main taxation of income and VAT and their rates, ignoring other “secondary” taxes, fines, etc.

Highlights

  • The world economy is characterized by low growth, weak commercial transactions and investments and high levels of unemployment

  • The Greek travel agencies appreciate that the level of their competitiveness is the lowest in relation to the aforementioned competitor countries, assessing the most competitive travel agencies to be those of Cyprus, Turkey, Spain, Croatia, Italy and Malta

  • 17.65 % of the sample enterprises have been activate in the tourism industry for a period of between 16 to 30 years

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Summary

Introduction

The world economy is characterized by low growth, weak commercial transactions and investments and high levels of unemployment. May 2010 in repeated programs of memoranda since May 2010; all of which were funded by the European Union (European Bank, etc.) and the International Monetary Fund Economic growth in this increasingly competitive international market depends, to a significant extent, on a supportive regulatory environment, with taxation being the foundation component [31]. It becomes obvious that taxes are affecting tourism prices, even if it depends on whether businesses decide to absorb a tax increase in order to maintain its competitiveness or pass the extra tax imposition to consumers. The extent to which taxes affect tourism prices depends on the degree to which businesses in the sector choose to absorb this to maintain competitiveness or pass them through to consumers [31]

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