Abstract

The intensive development of the infrastructure support for entrepreneurship is considered to be one of the major strategic foci of the public regulation of business in the conditions of the developing market relations and is particular sensitive to the structural changes in the economy, efficiency of the national economic policy and economic, social, financial, structural and administrative measures, specifically in small business as it takes on a social function as a catalyst of the new products and service creation by serving the needs of the population and finding new supply and sales channels. The infrastructure system for entrepreneurship in a coastal destination is a complex of locally operating industries including construction of roads, canals, ports, bridges, airdromes and warehouses, power stations, transport, communication, education, information services, science, healthcare, financial and credit and legal services. However, it is crucial to understand that coastal destinations display a certain distinctive feature; i.e., apart from being associated with a certain territory, they, first of all, generate tourism services which play the role of a key strategic factor in the development of such destinations. Thus, there is an objective need for providing rationalization and methodological recommendations on further effective development of tourism destinations influenced by the bulk of tourism services. Further studying of coastal destinations under current conditions of entrepreneurship development requires elaboration of workable tools of destination promotion based on the range of offered services, which is expected to subsequently allow for continuous development of recreation and tourism.

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