Abstract

This paper aims to analyze sustainable tourism development in the Kepulauan Seribu. The methodology employed three indicators for sustainable tourism namely development strategies, visitor behavior, and general concepts. The results show that tourism development driven by a private company has a lack of the principles of sustainability. Tourism development is oriented to non-local business players. On the contrary, the island that is managed by the community and the government implements the principles of sustainable tourism development. The owner of hotels and homestays use local labors. Based on visitor behavior indicator, those islands managed by private companies, only apply one out of 6 sustainable indicators, namely trip preparation. For the other 4 sustainable tourism development indicators, private islands do not implement them. For example, when tourists do not learn the local language, they have no desire to visit the private island again. Based on development strategies indicators, the island being managed by the community and government does implement the sustainable tourism development principles. This is because the island implements the most determined sustainable tourism indicators such as using local developers, local labors, and local architectures.

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