Abstract

AbstractOver the past few decades, tourism has become one of the mainstay industries for many communities. Salt Spring Island, an island the south of Vancouver Island, is no exception to the benefits of tourism. Sustainable tourism is a necessary and useful pattern to Salt Spring Island. Under this perspective, there are some challenges that exist on Salt Spring Island regarding the tourism industry. Seasonality and inconvenient transportation are the major challenges, for seasonality will cause unstable revenue and under-or unemployment issues, which will affect residents’ quality of life; the inconvenient transportation will not only influence the locals’ daily life, but also reduce tourists’ interest in travelling. The paper contains three sections: the challenges that exist on Salt Spring Island tourism industries, the measures are using on Salt Spring Island, and innovative approaches from outside the region to help Salt Spring Island to improve its tourism development and sustainability. Despite the local people’s efforts to come up with solutions to the issues, these solutions cannot solve the problems because these solutions do not address the root of the problems. Therefore, the authors suggest three innovations to solve these two problems, including building greenways and automatic rental bicycle system, creating a theme for events, and developing wellness tourism.

Highlights

  • Salt Spring Island is the largest island among the southern gulf islands, with an official measurement of 182.7 square kilometers (Statistics Canada, 2001)

  • This paper contains three sections: the challenges that exist for Salt Spring Island tourism industries, the measures used on Salt Spring Island, and innovative approaches from outside the region to help Salt Spring Island to improve its tourism development and sustainability

  • The seasonality and inconvenient transportation are the major challenges on the island, for seasonality will cause unstable revenue and under-or unemployment issues, which will affect residents’ quality of life; the inconvenient transportation will influence the locals’ daily life, and reduce the interests of tourists in travelling to Salt Spring Island

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Summary

Introduction

Salt Spring Island is the largest island among the southern gulf islands, with an official measurement of 182.7 square kilometers (Statistics Canada, 2001). The main tourism challenge on Salt Spring Island is how to promote its tourism industry and come up with methods so that it remains viable over the long term. This paper contains three sections: the challenges that exist for Salt Spring Island tourism industries, the measures used on Salt Spring Island, and innovative approaches from outside the region to help Salt Spring Island to improve its tourism development and sustainability. There are two main challenges that exist on Salt Spring Island; one is tourism seasonality; the other is inconvenient transportation. Seasonal tourism creates unstable revenue and under-or unemployment This will affect the quality of life of the local residents. In order to promote sustainable tourism, there is a need to tackle seasonality

Under-or unemployment issues Over twenty-two percent of the jobs on
The responses of Salt Spring Island to the challenges
Car stops Learning from the experience on Pender
Innovation in developing sustainable tourism on Salt Spring Island
Build greenways and automatic rental and return bicycle system
Findings
Conclusion
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