Sustainable Fashion: A Study among Millennials

Abstract

Abstract: This research was conducted based on the thorough study of various authors, specialists, and innovators’ articles, research, and speeches. It took into consideration all the conditions that take place in the work environment and how changes occur. We did a literature review that gives an in-depth knowledge of how sustainability is all set to be a big and needed change for the present and future. Research Implications - To build data validity and accessibility, the exploration proposes utilizing eco-marks that are needed to be normalized in the design business. Also, a feasible design ought to be made at a much reasonable cost rather than simply taking a gander at it at another market of benefits making. The questionnaire gave an insight into the way consumers perceive the sustainable fashion industry. There are a huge proportion of consumers who still are doubtful to make a switch or to accept the new conception of this fashion. There is still progressive news that there is a widespread acknowledgment of sustainable fashion among the majority of consumers. The way the new consumers are approached, included, and delivered the product and the information plays a vital role.