Abstract
Abstract This research examines how preachers at the Islamic Information Center in Dubai use rational proofs based on Shamāʾil (the characteristics of Prophet Muhammad) and Dalāʾil An-Nubuwah (proofs of his prophethood) to engage non-Muslims and new Muslims. The objective was to identify the most effective proofs within these approaches and evaluate the need for structured daʾwah methodologies. Using Creswell’s qualitative methodology, the study involved analyzing interviews with preachers through open coding, axial coding, and thematic analysis. The findings highlight that moral perfection (Shamāʾil) and the Qurʾan’s linguistic and scientific miracles (Dalāʾil) are the most impactful proofs for daʾwah. Preachers emphasized the importance of tailoring their approach – using moral arguments for general audiences and intellectual proofs for educated ones. The research also revealed a strong need for structured methodologies to enhance daʾwah effectiveness. These insights provide a clear framework for improving daʾwah by focusing on key rational proofs and audience-specific strategies.
Published Version
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