Study on The Value of Asian Games Heritage in Promoting High-quality Development of Sports Tourism

Abstract

The Asian Games Heritage refers to the tangible or intangible influences produced along with the Asian Games and still existing after the end of the Asian Games, which has a far-reaching impact on the development of sports tourism in the host cities. Learning from the experience of other cities in developing sports tourism with the help of the Asian Games heritage can help make better use of the Asian Games heritage and help the high-quality development of sports tourism in the host cities. Starting from the economic value and social value of the high-quality development of sports tourism enabled by the Asian Games heritage, this paper analyzes the case experience and summarizes the promotion strategy by using literature, case analysis and logical analysis.