Abstract

One of the major problems in teaching economics is students’ failure to get mastery of economics concepts. To develop conceptual understanding among students dynamic methods of teaching are needed. Study aimed to provide a method of teaching economics other than traditional method. Effect of concept attainment model of teaching on college students’ academic achievement level was investigated. The experiment (ABA single subject design) was conducted in a public college of Punjab province. To conduct the experiment lesson plans covering the content from Grade XI economics book were developed and achievement tests were constructed. In baseline, instruction continued through routine instructional method, while in intervention phase, concept attainment strategy was used to teach economics concepts. In withdrawal phase, baseline conditions were reestablished. Results of repeated measures one way analysis of variance revealed that concept attainment teaching strategy is more effective than traditional method to teach economics. It was recommended that new teaching techniques should be included in the curriculum of economics to make the concept attainment easy and interesting.

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