Abstract

This article explores why talented individuals frequently fail to fully utilize their innate strengths in their work despite years spent developing skills and abilities. Several reasons for strengths underutilization are examined based on research evidence. A key factor is the paradox between skills, which can be expanded through training and experience, versus immutable strengths that energize individuals. Additionally, rigid job descriptions and misalignment between individual strengths and organizational cultures that reward other attributes over talents hinder strengths application. Barriers like the difficulty of strengths development and lack of a shared strengths language are also discussed. Practical recommendations are provided for activating strengths through individual reflection, leadership support, and building an organizational strengths culture. The article aims to spark meaningful changes enabling every person to optimize their inborn talents daily through a concerted, multi-level strengths focus.

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