Abstract

The purpose of this study was to analyze and correlate family communication strategies and the level of community health awareness that is particularly vulnerable in coastal areas in South Sulawesi, Indonesia. The study used the correlation and regression methods. The study was conducted in Watang Soreang Village, Parepare City, Indonesia. This study used data collection techniques in two ways, namely secondary data and primary data from the results of the questionnaire. Data were analyzed using imperative statistics to analyze and correlate family communication strategies and the level of community health awareness that is particularly vulnerable in coastal areas. This study showed that the level of public awareness in coastal areas towards environmental health is good enough and understandable. This is evident from the results of tests that are significant and positively influence the family communication strategy and level of public awareness. Testing of family communication strategies and the level of awareness of the community indicates that there are an influence and significance of the family communication strategy together on the level of public awareness (Y) with the coefficient of determination produced=0.604, indicating there are 60.4% of family communication strategies influenced by variable levels of public awareness, while the remaining 39.6% is explained by other causes not disclosed in this study. It can be concluded that there is a significant influence between family communication strategies on environmental health community awareness level with the magnitude of the communication strategy influence on the health level of Watang Soreang Village, Soreang Sub-District, Parepare City of 39.6% not influenced by the family communication strategy applied by the head family.

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