Abstract
Regional economic cooperation has become a common economic phenomenon in various parts of the world under the background of economic globalization. Logistics, information flow, capital flow and other circulation problems continually emerged. Logistics activities is becoming more important as a sign of economic development. There are less researchers in regional cold chain logistics in China, which is incompatible with the development of cold chain logistics proposed in 12th five-year plan. If the theoretical research lacked, it will restrict the development of cold chain logistics. In this paper, the research is based on the actual situation of Zhengzhou, and it uses the PEST process to analyze the environment and politics. It accordingly proposed the corresponding strategy and suggestions.
Highlights
With the popularity of the Internet and the increasing of people's living standard, their needs have transformed the traditional single spot trading into the fast variety type of trading
The economic development situation often reflects a social level in a region, the logistics industry as an important part of the third industry services, which have a significant impact on the development of society and economy.the author chose three aspects of the economic level of Zhengzhou city: Per capita GDP of Zhengzhou, GDP of there industry of Zhengzhou and import and export value of Zhengzhou
It can predict the few years, payments situation in Zhengzhou city will continue to show growth trend, and it will promote market economy as a well condition, at the same time, it will promote the development of Logistics Park of Zhengzhou air harbor comprehensive economic experimentation zone
Summary
With the popularity of the Internet and the increasing of people's living standard, their needs have transformed the traditional single spot trading into the fast variety type of trading now. Cold-chain logistics industry has been developing well, but there are fewer researches for a particular region. It situated in the hinterland of the Central Plains, and it developed with Xinzheng International Airport as the center in Zhengzhou city. It is necessary to make a scientific research in the development of cold chain logistics in Zhengzhou air harbor, to construct its theoretical basis, to guide for a scientific development of the cold chain logistics industry. It is the urgent problem to be solved in the current development of cold chain logistics in Zhengzhou air harbor comprehensive economic experimentation zone
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