Abstract
The current state of development of science and technology in various sectors of the economy, including transport, requires the timely introduction of new technologies. The movable and immovable property of the enterprises of the transport industry is in such a state that it needs immediate updating and carrying out capital, finishing and current repairs. This, in turn, will help increase the efficiency of management of transport companies and achieve the goals of their stakeholders. This study proposes an analysis of the application of the project approach to the management of the transport sector at the strategic level. In order to improve the management of enterprises of the transport complex, it is proposed to apply strategic planning for the development of these enterprises, which will focus on portfolio-oriented management. The classical model of strategic management includes: development of the mission and goals of the enterprise; research of external and internal environments; analysis of strengths and weaknesses; formation of strategic alternatives; choice; strategy implementation and evaluation. The main directions of development of the transport complex are: competitive and efficient transport industry; innovative development of the transport industry and global investment projects; safe for society, environmentally friendly and energy efficient transport; unhindered mobility and interregional integration. The strategic planning process consists of three main stages: analysis of the current situation, formulation of future prospects and development of an action plan. The problem of modern enterprises in the transport sector is that the developed strategic plan is not implemented due to insufficient specificity of plans, as well as the lack of a well-established mechanism for implementing and monitoring the implementation of planned actions. Thus, the format of the strategic plan of activity and development of enterprises of the transport complex should be developed through the prism of portfolios, programs and projects that will increase the efficiency of management of these enterprises.
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