Abstract

Several Hungarian SMEs are facing problems using management methodologies. The goal of the research is to analyze the Hungarian management consulting market based on two previous Hungarian surveys. Strategic management consulting is one of the most important management consulting topics. The purpose of this research is to understand the Hungarian strategic management consulting market better. Two surveys are compared with each other and the size of the Hungarian strategic consulting market is calculated based on these secondary data. Trends and problems in the industry are also described briefly. The results of this research contribute to better understanding of the developments happening in this industry.

Highlights

  • Most of Hungarian businesses are small and medium enterprises which were founded after the change of the regime in Hungary in 1989

  • The purpose of this paper is to describe the Hungarian strategic management consulting market

  • The research had a goal to estimate the size of the Hungarian strategic management consulting market and show which are the main trends in this consulting sector

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Summary

Introduction

Most of Hungarian businesses are small and medium enterprises which were founded after the change of the regime in Hungary in 1989. The problem is that many of these companies grew in the last decades solely by the professional knowledge and personal connections of their founder and owner lacking the appropriate knowledge of management sciences. There is an urgent need for these companies to develop their management skills and use up-to-date strategic management methodologies to be able to develop further and increase their competitiveness. The use of strategic management consulting can help these companies to achieve their goals. The purpose of this paper is to describe the Hungarian strategic management consulting market. Several Eastern European countries are in a similar economic situation, where small and medium enterprises are facing similar problems as in Hungary. This research gives an opportunity to better understand one of these markets: the Hungarian market

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