Abstract
This study employs a convenience sampling method to investigate the design services industry in Shi Jiazhuang City, focusing on a construction company’s design department employees in senior or middle management roles. Utilizing SWOT analysis and Porters Five Forces, the study identifies strengths, weaknesses, opportunities, and threats in the industry, shedding light on crucial factors like quality, communication, and differentiation. The Porters Five Forces analysis reveals challenges from new entrants, supplier bargaining power, client influence, and substitutes. Subsequently, a comprehensive strategic business model is derived, emphasizing dimensions such as finance, response, enterprise, learning, firm, and innovation. This model addresses specific challenges like expertise shortages, brand recognition, and project setbacks, providing a holistic framework for sustained growth and competitiveness. The study encourages adaptability, proactivity, and preparedness in navigating dynamic market conditions. Overall, the research contributes valuable insights for the design service company, offering a strategic guide to position itself effectively within the industry and ensure sustainable success. The findings underscore the importance of efficient financial practices, skill enhancement, brand development, continuous learning, firm optimization, and innovation in navigating challenges and leveraging opportunities. This study provides a nuanced understanding of the industry’s dynamics and offers practical recommendations for the company to thrive in the ever-evolving market landscape.
Published Version
Talk to us
Join us for a 30 min session where you can share your feedback and ask us any queries you have
Schedule a call