Storytelling: representaciones mediáticas de las memorias en Colombia

Abstract

Abstract Collective memories are multiple discursive practices, in which social representations about a common past are used to build and maintain cohesion and identity of groups socio-historically located at a socio-culturally determined moment and to project future in frameworks of rights and dignity. It is understood that the memories articulated to the Colombian armed conflict are diverse: different stories of violence, oppression and resistance of peoples, communities and groups are identified and made explicit. Thirty media narratives distributed in the ElTiempo.com Special “Thirty encounters with peace” (2017) comprise the universe of research. The sample is made up of seven narratives that propose the sense of testimony. The selected format is storytelling, which is built in the special edition of the newspaper as a communication proposal for the reconstruction of the social fabric, within the year after the signing of the Peace Agreement between the National Government and the FARC-EP (post-agreement). The research is nucleated on situations of rights violations linked to the conflict, and the proposals derived from these narratives, as regards the overcoming of the exercises of violence to which they refer. The analysis is assumed from the principles of Multimodal and Multimedia Critical Discourse Studies (MMCDS). The forms of representation in the discourses, their multimodal articulations and the multimedia implications in the production of meanings are articulated; the final aim is to derive sociopolitical consequences of the discursive proposal, constructed and socialized in the narratives of the special edition of the newspaper.