Standard and regional standard speech: Distinctions and similarities

Abstract

ABSTRACTIn a study of evaluations of speech in a Canadian context, it was found that a variety which may be said to possess regional standard status was perceived most favourably on dimensions relating to competence, success, and status when compared to other forms, and as favourably as these other forms in terms of integrity and attractiveness. This is in distinction to typical findings involving a more straightforward dichotomy between standard and nonstandard speech, where the former is usually associated with high status and competence, but tends to be seen less favourably than nonstandard forms on the so-called solidarity dimensions of integrity and attractiveness. An attempt is made to explain these results, to integrate them with the existing literature, and to suggest new studies. (Standard speech, regional varieties, speech evaluation)