Stakeholder Heterogeneity and Corporate Purpose

Abstract

The goal of this symposium is to draw attention to the critical importance of stakeholder heterogeneity for corporate purpose research. The proposed papers explore the influence of the different motives and interests of individual stakeholder groups on these stakeholders’ perception of corporate purpose and sustainability efforts and how these effects result in varying levels of resource provision for the company by these stakeholders. The symposium therefore highlights how examining stakeholder-level heterogeneity can enrich our understanding of how the management of corporate purpose contributes to the achievement of individual and organizational goals. Purpose-Driven Companies and Sustainability Presenter: Claudine Madras Gartenberg; The Wharton School, U. of Pennsylvania When One Isn't Enough: Organization-level and Product-level Sustainability in New Ventures Presenter: Vanessa Burbano; Columbia Business School Presenter: Natalie Carlson; The Wharton School, U. of Pennsylvania Presenter: James Ostler; The Wharton School, U. of Pennsylvania Can “Radical Transparency” Improve the Credibility of Corporate Sustainability Efforts? Presenter: Anna Szerb; INSEAD Presenter: Matthew Lee; Harvard Kennedy School Employee Misconduct at Startup Firms: Evidence from a Field Experiment and Archival Data Presenter: Aleksandra Joanna Kacperczyk; London Business School Presenter: Santiago Campero Molina; U. of Toronto Presenter: Keun Woo Jeong; London Business School