Abstract
The science of speech culture is a unique field of applied linguistics. She teaches how to compose accurate and beautiful speech based on the knowledge gained from the theoretical courses of linguistics. He discusses language, language norms, speech, speech qualities, speech styles, possible flaws and errors in speech, and problems with speech pronunciation. Speech culture as a science has its own objects and tasks of study. The subject of his examination are the language structure of speech, the norms of literary language, and the communicative (necessary for communication) qualities of speech. In the theory of speech culture, the language norm is a central concept. The main object of study of language culture is the norms of literary language, and its main task is to overcome the ambiguities in this norm. There are four aspects to speech culture, which we will discuss in more detail later.
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