Abstract

In this article we review the understanding of the “Soviet” phenomenon by social network users. The scope of our analysis includes social networks that are most often used by Russian citizens: Vkontakte, Odnoklassniki and Facebook. In the course of the research, there were used methods of content analysis and linguistic analysis. Techniques of semantic and textual analysis were applied to the analysis of certain types of text: titles, slogans, descriptions of groups and user comments. Content analysis method was used to identify the key semantic categories (topics) that are relevant to users of social networks. The analysis of the information placed in groups (communities) in social networks shows a significant difference in understanding of the investigated phenomenon.

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