SOCIAL MEDIA AND LITERATURE

Abstract

This article aims at describing the development of literature through social media. Social media is a form of electronic communication in which people can share their thoughts, emotions and their ideas and can create online communities to share ideas, information and other content. This article is written based on the qualitative approach the data are taken from documents and informants. The techniques for data collecting are content analysis and in depth interviewing of people the collected data are analyzed by using the interactive analysis. The study focuses on how social media apps as a new literary environment. It also explores how this platform results in the author’s need to adapt their literary wording and content to suit the new platform. The study is divided into an introduction, literature review, research methodology and conclusion. The introduction presents a brief background about the social media and a brief introduction about how literature and social media are connected with each other. And how social media is profitable for authors and readers? Social media users heavily contribute to the promotion of book, but it does not stop there. Many authors are now also very active on social media platforms, on which they can share and promote their books, and interact with their readers. And through this article it explores that how any person can read literature at any time in a very short time.